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Flower bouquet image courtesy of Francisco Menéndez via Wikimedia Commons.
Created just-in-time around specific [and hopefully validated] scenarios and needs. Heavy hitting and unambiguous with their core values and present emotional situation clearly on display. Task-based personas give product and design teams the context they need for strong ideation, and here's an example why...
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In this episode, Geoff Wilson and Guy Thompson team up and trade barbs in debating Guy’s reluctance to move to his new phone. As you know what they say, they just don’t make physical and digital products like they used to.
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In this episode, Geoff Wilson is joined by Doug Collins to explore the balance needed to design for customers who aren’t the users, but are ultimately the ones left cleaning up the mess… in this case being the parents of small humans.
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Recently, one of my colleagues came to me seeking tips and advice on how to approach job interviews so that they could have the best chance of getting a few offers to choose from. So, in reflecting on all of the advice I’ve received, read, and practiced over the years related to job searching, applying, and interviewing, I decided to combine it all down into one extensive guide that I could share with them and anyone else currently in the arduous job hunt. The sections in this guide cover my three key preparations for successful job interviews: interview skills, common job interview questions, and creative and challenging questions to ask…
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In this episode, Geoff Wilson and Guy Thompson 'plug back in' to lament how easy it is to end up with the e-waste nighmare that is the cable drawer (we know you have one too).
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In this episode, the fabulous Kate Rutter joins Geoff Wilson in tackling [read: deftly complaining about] the most complex customer experience covered on this show thus far: The Postal Service.
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A PrinterNOx nitric oxide monitoring device with a red light showing above an “Alarm” light label
The ear-piercing beeps and wails from this medical device puts smoke alarms to shame. Too bad it hurts fragile patients just as much as their parents sitting next to them.
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In this episode, Geoff Wilson and Guy Thompson debate why it feels like there are no universally applied standards for digital or physical buttons. Communication technology standards have been rigorously documented and applied, yet button behaviour is seemingly left up to the whim of the designer.
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In this episode, Geoff Wilson and Guy Thompson ponder how grocery stores could be better designed for the customer, and whether that is in supermarkets’ best interests.
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In this episode, Geoff Wilson and Guy Thompson recount their inspiration for this podcast and how their career paths influnced this mutual curiosity for observational design. Plus, real life examples of what happens "when usability falls off a cliff".
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