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Turning customer-first lip service into real action

July 16, 2020

With more and more businesses jumping on the feel-good branding bandwagon, labelling themselves as โ€œcustomer-firstโ€, let's test how much they mean it

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In ๐Ÿ”Ž Product Design & Strategy Tags OKRs, Customer Experience, objectives, outcomes, customer-first, customer-centric

Look broader, think deeper, and don't design in isolation

October 4, 2019

There's a whole world of business opportunities just waiting to be unearthed by someone willing to pay a little more attention to their surroundings.

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In ๐Ÿ”Ž Product Design & Strategy Tags user research, outcomes, customer journeys, Customer Experience

Shifting focus from Outputs to Outcomes

August 29, 2019

If your design work didnโ€™t fundamentally change how people do what they do, does it really matter that you did it? Let's talk about outcomes more.

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In ๐Ÿ”Ž Product Design & Strategy Tags outcomes, user experience, personas, delivery

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  • ๐ŸŽ™๏ธ Everyday Experiences Podcast 16
  • ๐Ÿ’ก Personal Growth & Reflections 16
  • ๐Ÿ”Ž Product Design & Strategy 38

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