Guy is back with Geoff to explore the design villainy behind shopping mall layouts and the bombardment of product eye candy that serves to make us lose track of our original goals and spend, spend, spend! Listen in to better recognise what nefarious design choices you’re subconsciously up against so you can be a more intentional consumer.
Highlights include:
💡 What is a “Gruen Transfer” and how does it make us more susceptible to impulse buying?
💡 How can we better design wayfinding experiences in physical spaces with the help of technology?
💡 Why are malls dying in some places but not in others?
💡 How can retail shopping be blended with online fulfilment to radically change the shopping experience?
Originally recorded on 7 August 2021.
And as always, just remember, you don't have to have a fancy job title to start noticing and improving the everyday experiences wherever you work...
