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5 Impressive yet impactless vanity metrics and how to correct them

August 2, 2021

Being able to prove the value of our work is useful for any role. But celebrating ambiguous stats will only cover for so long. Learn what to do here.

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In Product, Research & Design Tags vanity metrics, metrics, measures

It's not the number of clicks that matters, it's the value each click provides

October 18, 2019

Clicks aren't an indicator of anything beyond confirming that some kind of finger has touched some kind of button, so stop counting and consider this

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In Research & Design Tags UX, metrics, measuring UX, value

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